Post by account_disabled on Feb 18, 2024 5:52:27 GMT -5
6 Psychological Pricing Strategies Take a look at 6 strategies that will help you apply it in the best way: 1. Forget about integers If you want the customer to have a positive thought when they see the price of your product, it is time for you to forget about integers. Don't forget the results of research from Mit and the University of Chicago, the use of digits close to 9 gives the feeling of paying less money without sacrificing quality. That's why we say that whole prices will be your enemy in this new strategy. Focus on values close to 9 and you will see how sales begin to arrive. 2. Differentiate the price of shipping costs At first it will sound strange, but the truth is that it makes a lot of sense.
If you differentiate the price of the product from shipping, you phone numbers data will be able to sell more because the price per unit is usually cheaper than if you add the cost of shipping. Of course, at some point you will have to reveal the value of the transportation so that the user knows how much the total they must pay is. Here you will decide if it is a better option to go to the store or pay for the shipping service. 3. Split the total price It may seem like a hassle, but it has been proven to make a lot of sense to the user's mind. The reality is that it has proven to have good results when you sell an expensive product.
Think carefully: it is better to pay 5 installments of 200 euros in a year than 1,000 euros in one go. Yes, it is true that perhaps with the fees the user ends up paying more for interest issues, but that is how the client's mind works and there is nothing we can do. 4.period have become very popular after the arrival of internet services such as streaming. The way it works is simple: you pay a single amount for a certain time, something that you forget about what may happen in the future. However, to apply this strategy it is very important that you clarify what the terms of the project are .
If you differentiate the price of the product from shipping, you phone numbers data will be able to sell more because the price per unit is usually cheaper than if you add the cost of shipping. Of course, at some point you will have to reveal the value of the transportation so that the user knows how much the total they must pay is. Here you will decide if it is a better option to go to the store or pay for the shipping service. 3. Split the total price It may seem like a hassle, but it has been proven to make a lot of sense to the user's mind. The reality is that it has proven to have good results when you sell an expensive product.
Think carefully: it is better to pay 5 installments of 200 euros in a year than 1,000 euros in one go. Yes, it is true that perhaps with the fees the user ends up paying more for interest issues, but that is how the client's mind works and there is nothing we can do. 4.period have become very popular after the arrival of internet services such as streaming. The way it works is simple: you pay a single amount for a certain time, something that you forget about what may happen in the future. However, to apply this strategy it is very important that you clarify what the terms of the project are .